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Apr 23, 2019 21:09:12


by @Rawhead PATRON | 257 words | 1🔥 | 188💌

Jeff Riddall

Current day streak: 1🔥
Total posts: 188💌
Total words: 76804 (307 pages 📄)

I have a Tom Fishburne (aka Marketoonist) cartoon hanging on the wall of my office at work, which depicts four tongue-wagging dogs sitting around an all too recognizable boardroom table. One of the dogs has a laptop in front of him and a presentation slide with a pie chart on a screen behind him, quite obviously conveying ultra important stats on the effects of social media influencers on pet food consumption. All four dogs are looking out the nearby window at a squirrel climbing out onto the branch of a tree as one declares "We need to stay focused on our marketing priorities and not get distracted by every shiny new - look, SQUIRREL!" I am admittedly guilty of looking out the window at those same bushy, tailed critters from time-to-time. While focus is important to ensure the successful completion of certain tasks, projects and goals, I believe occasional distractions are also required to help refresh, reset and replenish weary brain cells. Sometimes those distractions are, in fact, work related though not specifically tied to a task or project at hand. In digital marketing, one can easily be drawn down a rabbit hole of articles, webinars and whitepapers on best practices or industry statistics in an ever-evolving industry. And sometimes, the distractions are more personally oriented; whether checking sports scores, social media posting, researching vacation plans or writing 200+ words. To me, it's all about finding the right balance of the stuff you have to do and the stuff you really want to do, while staying productive and sane.

  • 1

    @Rawhead Too bad it can't all be the stuff you really want to do...

    Brandon Wilson avatar Brandon Wilson | Apr 24, 2019 07:56:41
    • 1

      @brandonwilson true dat...

      Jeff Riddall avatar Jeff Riddall | Apr 24, 2019 18:11:20
  • 1

    @Rawhead - close all the tabs. Meditate. Exercise until nap-is-required-now.

    Brian Ball avatar Brian Ball | Apr 23, 2019 21:25:01
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